Friday, October 8, 2010

Decision Making - Week 4

This last two weeks has been a lot of work. The survey we put together was related to some information that I wanted to gather at work. So I spent a lot of time putting together questions and making sure they were worded the way I wanted. Finally the survey went out and 24 few hours had 80 responses! Great turnout and the results were good for my department.

Now that this process is done it is time to start the in-depth analysis of the results. I am looking forward to what the results really mean.

It also seems that this week and next we some larger assignments. The Hitwise assignment this week is going to take some time. Hitwise is an interesting company but I wonder how accurate they can be with the information they gather. Just because a topic is searched, for example, a political candidate, does not meant that that person is going to win or have a large turnout in their favor. It is interesting to see the trends in searching but I am not sure that it really means all that much in the end.
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1 comment:

  1. Kylie DaemmrichOctober 8, 2010 at 8:55 PM

    I think with political candidates, people search for both sides to make sure they have all the facts. However, when other searches are made, people generally begin wide and narrow down their searches as they learn more about their topic. I thing the value of Tancer's data lies in the narrower searches.

    I, too, am looking forward to delving into the data we collected. I'm on the technology committee at work so the results of our survey will be of interest at our next meeting.

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