I am also starting to realize where storytelling can come in handy. I did a presentation yesterday at a school about how our teachers use technology in the classroom. I did this mostly by demonstration but found myself telling stories and using those stories as examples for the teachers. They reacted in a positive way and told me at the end of the discussion that the stories I used as examples helped them realize what they could do with the technology in their classroom.
I might start using students and teachers at my school to create short videos that I can show during my presentations. This will hopefully create a positive connection with the audience. They will be able to see how students and teachers are affected by technology. By having it come from someone other than an administrator they may be more open to embracing technology in the classroom.